After Earnhardt’s love for the peculiar combination went viral, he decided to use it to promote ending childhood hunger.
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Earnhardt has launched the donation site DaleJrSandwich.com, where all proceeds will go to the charity Blessings in a Backpack, a non-profit organization that packs lunches for kids around the country who are in need. “I was shocked – in a completely good way – at how much attention this picture received Tuesday night,” Earnhardt said in a release. “I got a kick out of watching the videos of people trying the sandwich for the first time. Even if they didn’t like it, I appreciated that they gave it a shot.
“The whole thing got me thinking that whether you like the sandwich or not, perhaps we could make something universally positive from this.”
